To ensure to recruite and educate the right workforce sharing our values,
To ensure that each "Personnel" has the awareness of a permanent and high performance culture,
To be provide fair compensation directly proportional to their performance through evaluating the performance of "Personnel” in terms of job size, contribution to work, knowledge / skills and competencies ; to encourage creativity, entrepreneurship, success and enthusiasm to be rewarded,
To support the training of "Personnel" specialized in the field of activity, exemplified by the information level and experience, improved by means of education opportunities,
To improve sense of belonging by creating a work environment that enhances "Personnel" motivation.